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Recession coming? Perhaps the best way to keep briefed on your profession is to attend the annual conference of your peers. Yet wouldn’t you enjoy the event more if you had a greater voice in the meeting design […]

 

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After the war, my father worked on a fire lookout station in a remote forest in Oregon.  He called my mother on the (public) government phone line, asking her to marry him.  Thank goodness she said yes because he took quite a ribbing from those on other lookouts who could not help but hear him.  […]

Bill Murray said, “I went to Second City, where you learned to make the other actor look good so you looked good and National Lampoon, where you had to create everything out of nothing, and SNL, where you couldn’t make any mistakes, and you learned what

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For starters, a warped sense of humor helps. When he first came from New York, shortly after college, Paul Geffner began selling handmade leather bound journals, along with a crowd of other street vendors on the sidewalk near The Embarcadero in S.F. Even then people were drawn to

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At a wedding I attended last month on the most southern island of Greece, an American was marrying a Greek woman he met at graduate school.  People traveled there from 20 countries. Of the 90 or so guests, all under 30 years of age had visited at least five countries, often for study, work or […]

It takes a tenth of a second to form an impression. So imagine how difficult it is to hold their interest for five minutes.  That’s a short time for you and a looooooong time to them. For practice in being memorably brief, find or start an Ignite group.  They are popping up all over, including […]

Encourage your neighbors to vote. Download an unusual yard sign. Over 24,000 people voted for 50 artist-designed signs at My Yard. Our Message. Thank you Bri Bigaouette for my favorite, and Dave Brynestad and DK Lockhart for my follow-up choices.  As Chip and Dan Heath suggest in Made to Stick, the unexpected

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With the advent of Google Earth and Google Maps here’s an inventive way to literally make your business – or town - more visible.   Target paints huge logos on the roofs of their stores. Customers have another way to locate the nearest one – and people like us comment on it.  Chad Upton blogged about […]

Imagine your photo in a boutique hotel lobby, illustrating a magazine article or in another public place – and getting compensated.  Here’s two crowdsourcing ways that could happen.  A prospective client can find your photo on iStockphoto – or you could take a photo for a special assignment – and allow peers vote for the […]

If you are, google wants to place ads on your blog or the profile page on the social network(s) to which you belong.  Last month, google filed a patent that will help the company find key influencers in each network.
How will google find you? 

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